Perfect in-store execution, identify category opportunities and consistently win at the shelf.
The store shelf has been a blind spot for too long. Consumer goods companies don’t have accurate on-shelf visibilty insights to drive purchase decisions where it counts most – in the grocer’s aisle. Trax is here to change that. Forever.
With Trax, empower every stakeholder with ‘Eyes into the Store’ and take informed decisions at shelf.
Execution optimization across stores and field teams
Crowdsourced display and merchandizing performance
Full-service merchandising solution driven by AI
Intuitive space planning software
Picture and PDF to Planogram converter
Category intelligence with unified shelf and ePOS data
Strategic insights tailored for brand and category growth
Trax has helped us drive our perfect store program to the tip of everybody's tongue. It is now a complete mindset shift for the organization where we now focus on executional excellence every day.
MARK JAGGER, HEAD OF COMMERCIAL AND BUSINESS OPERATIONS INTERNATIONAL
With the new RED system, we have expanded our regional coverage from just top 35 cities to over 130 cities and rural territories. 1,600 users have adopted the new system, compared to only 800 users before.
Pavel Popkov, RED Manager, Coca-Cola Hellenic
Trax helped us improve execution at retail and be more selective with our execution priorities
Joao Donato, Senior IT Business Partner, Molson Coors