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Trax Retail Watch

Trax Retail Watch is a store monitoring and intelligence platform that helps retailers discover what’s happening in the aisles, quickly mobilize store staff for immediate in-store action, and elevate shopping experience.

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The shelf is arguably retail’s most powerful channel: Most decisions to purchase or switch brands are made by the shelf-edge. Trax Retail Watch is a cloud-based solution for retail executives to manage store execution strategically and increase operational efficiency while improving shopper conversion.

  1. Leverage next-gen technology
  2. Make every inch of store space count
  3. Collaborate using one platform
See in action

How it works


Shelf images are taken with mobile app, fixed cameras or robots


Images are processed on-premise and sent to the Trax cloud for analysis


Alerts are sent to store staff, and web reports are available to HQ teams

Retailers that use machine-learning technology for replenishment have seen its impact in many ways—for instance, reductions of up to 80 percent in out-of-stock rates, declines of more than 10 percent in write-offs and days of inventory on hand, and gross-margin increases of up to 9 percent.

McKinsey & Company, “The advantages of machine learning in replenishment”, Aug 2016

Features & Components

As a retail business, you are already data-rich. This is why our tools and dashboards are built with a bias for action, making smart decisions the business of everyone in your organization.

Trax Store Assistant

The Trax Store Assistant is a task-driven app that allows store staff to prioritize in-store actions based on automatic, real-time analysis of shelf conditions

Maximize store productivity

Improve your store walks with actionable task lists at SKU level, generated by shelf-mounted cameras capturing real-time store conditions

Streamline store replenishment

Get alerts on out of stocks and low inventory, and leverage reorder notifications to replenish missing products

Shelf Management

Shelf Management provides your store managers with a complete view of store and staff performance to drive immediate actions on the floor.

Assign and delegate tasks

Get alerts and live feed on gaps in the store, like category-level assortment or planogram compliance, and easily redirect and streamline audit activities

Get the right data on any device, anytime

Access dashboards easily on any tablet and mobile device to understand in-store conditions and manage store tasks in real-time

Why Trax Retail Watch?

  • Leaders in Computer Vision Solutions

    Our breakthrough image recognition algorithms and deep learning platform are designed specifically for retail environments.

  • Real-time objective insights

    Digital shelf images and real-time reporting system provide the most objective base for actionable insights in every store, unlike traditional store walks

  • Smart and scalable platform

    Our revolutionary cloud-based platform and open, modern APIs gives you the flexibility to deploy and scale our solutions to your business needs

With the proliferation of cameras in our enterprise, Computer Vision will transform retail significantly over the next few years by bringing visibility to store level execution of promotions and supply chain planning. After working with many of the larger ISVs without success, we found a partner in Trax who will help us build a complete solution.

Senior Manager, Major US Retailer



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